Episode 86

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Published on:

7th May 2025

86 | Unaligned or just uncomfortable?

If you've ever avoided something in your business or personal life because it felt wrong, this episode is for you.

I unpack a recent realization from a conversation with my coach: the difference between something being unaligned and simply uncomfortable. I share personal stories—from navigating a launch that didn’t go as planned, to posting on Instagram, to saying no to playdates to prioritize work.

Whether you’re struggling to sell your offer, set a boundary, or prioritize your time, this conversation will help you ask better questions, get clear on your values, and move forward with confidence—even when it’s hard.

You’ll hear about:

  • Why some of the most aligned things can also be deeply uncomfortable
  • How alignment can shift with your priorities and season of life
  • Real-life examples from my business, parenting, and personal growth
  • Reflection questions to help you discern between unaligned vs. uncomfortable
  • What to do if something feels aligned but still feels hard

Hang out with me on Instagram @thealexfales

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Transcript
Speaker:

I am Alex, and you're listening to The Mindful With Media Podcast.

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A little while ago, I had a launch

that didn't go as I had hoped,

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and I was processing this launch

with my coach Amber Smith and.

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And I think I used to think that if I

was living aligned or making an aligned

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choice, then it should feel good.

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And then vice versa as well.

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If something felt uncomfortable,

then it must be unaligned for

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me and my personal strengths and

values and priorities at that time.

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But this distinction between

something being unaligned.

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Versus something being uncomfortable has

been so interesting for me to think about.

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And as a side note, I've been spending

more time completely off of social

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media, which I feel like I already have

some pretty solid phone boundaries.

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And so I didn't think it would

make that much of a difference, but

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it's, it is interesting just how

clear and open my mind is when I'm.

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I'm not consuming any social media that

I just love the things that I think about

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when I don't have any of that influence.

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But kind of back to this, what

I've been thinking about with

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unaligned versus uncomfortable,

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I was trying to think of some

examples and they're actually.

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So, so, so, so many things that I do

in my life that are uncomfortable,

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but feel aligned and, and I feel like

especially at the beginning, is when

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they feel the most uncomfortable.

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And so I think posting on Instagram

is a perfect example of that.

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Sharing my thoughts and

my ideas with the world.

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It is so uncomfortable,

especially at the beginning.

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It feels so vulnerable and so

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yeah, it just can feel very.

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Vulnerable to share ideas.

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And I will say you, this is kind of a

distinction I distinction I'm noticing

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right now is if I'm getting caught up

in the right way to share my ideas and

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I'm trying to do the right hook and

the right video editing and the do it

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in a way that will make people buy or

whatever it is that feels misaligned,

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whereas.

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Still posting to share my

ideas and posting to sell and

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posting to, yeah, to sell.

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But if I am, yeah, still

sharing vulnerable ideas and

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selling online.

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That can still feel uncomfortable,

but if I do it in a way that feels

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aligned, that just feels different.

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Another example that came to mind of

something that feels uncomfortable

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but feels aligned is creating offers

and asking people to buy them.

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And kind of related to posting on

Instagram, like the way that I.

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Sell offers can feel unaligned or

unal can feel aligned or unaligned,

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even if both ways are uncomfortable.

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Like, I feel like unaligned ways of

selling for me personally are like MLM

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style or like, oh, I know, like I've

seen a lot of posts about, if I get

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this many comments or views or likes or

something like that, then we can go on

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a, my husband said we could go on a trip

to somewhere or something like that.

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Like that does not feel aligned

for me and that does not feel

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comfortable to post either.

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Yeah, there are just like

certain ways of selling online

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that do not resonate with me.

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A lot of like.

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Selling certain outcomes or promising

certain things doesn't feel aligned,

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but there are ways that feel aligned

that are actually really uncomfortable.

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I think the first thing that comes to

mind is posting about an offer over and

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over and over and over and over, and

over and over again, and again and again.

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That can feel really uncomfortable.

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And that feels aligned because I've

seen and in the past, and I trust that

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continually moving forward, that it

takes people a lot of times learning

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about my offers, being exposed to my

offers, seeing my offers to make a

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decision on if it's a good fit for them.

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And.

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It does serve them and

help them in the long run.

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And so I can get in my head about

nobody likes this, nobody likes me,

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nobody wants what I have to offer.

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You know, I could get

in those mindsets, but.

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I can choose to continually show

up even if it feels uncomfortable,

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and that feels aligned for me.

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I think also being on a call with someone

or Vox ring with someone who I think

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would be a really good fit as a one-on-one

client and telling them that that can

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feel uncomfortable to tell someone that,

and it feels aligned when it's the right

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thing, when they really are a good fit.

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When.

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Yeah, when it, when it

feels like the right thing.

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And a lot of it does

depend on context too.

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So like urgency, whether that's

like limited number of spots

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or like a, what's that called?

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Like a timer, like, like closing doors,

you know, like this sense of urgency.

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Sometimes that feels really aligned

and sometimes it doesn't, and.

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It just kind of depends on the

the offer, who it's for, who I

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created it for, things like that.

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Something else that came to mind

that feels aligned but feels

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uncomfortable is either saying no

to things or holding boundaries,

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and this doesn't necessarily apply.

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Just a business.

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This applies to other relationships

and I am an Enneagram nine, and so this

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is like the classic people blazer, and

so that's something that I've really

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had to work through that it might

feel really uncomfortable to hold a

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boundary or say no to something, and

it can feel like the right thing to do.

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Also like a lot of healthy habits.

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So I often wake up and run at six in the

morning, and that is not comfortable.

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It does not feel comfortable

to get up that early or to

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push my body in those ways.

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And yet it also feels aligned and like

it's what I want, and it, it, it's like.

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It's what I want long

term and short term too.

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I get a high after running,

but it, it feels aligned.

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But also I am just coming out of the

first trimester of pregnancy and I

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could have kept forcing myself to get

up and run and I did occasionally, but.

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And that was uncomfortable,

but it did not feel aligned.

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It didn't feel like what was

best for my body, my family,

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the baby, all those things.

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And so that's the same choice, you know,

getting up and running in the morning.

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And during one season it was

uncomfortable and felt aligned.

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And during another season it was

uncomfortable, still uncomfortable,

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and did not feel aligned anymore.

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Something else that's also related to

this concept of like, it can change

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depending on your circumstances, on

your priorities, on your season of life.

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So if you listen to my podcast from

a year ago, maybe even more recently

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than that, I talk a lot about

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basically

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having.

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Chill, relaxed time with my kids,

especially if my friends are there too.

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It was almost always the first priority,

so even if I had designated time to

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work, but we had that opportunity, I

would almost always choose playing,

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relaxing with my kids and friends.

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Because work almost always came as a

second priority to that time with my kids.

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And things have shifted.

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Things are changing for me and

my business because now I am the

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primary provider in our family.

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And this doesn't mean

that I'm like, totally.

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Kicking everything to the curb, like I'm

still only working about 15 hours a week

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so that I can still have hours and hours

to play with my kids, but I can't just

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skip designated work time like I used to.

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Or if I do, I, I have to stay up

later to fulfill responsibilities,

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which is something else that's a.

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Priority for me is getting enough

sleep and going to bed fairly early.

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And so it can be uncomfortable when we're

having a really fun time at the park.

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Or someone will text and say

they're going to the park in the

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afternoon if we wanna join them.

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It can feel really uncomfortable

to say, you know what, like I've

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committed to, either I'll have a

call with a client or I've committed

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to get some work done to say.

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No to those things that can be

uncomfortable to say no to playing

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with my kids, but it for this season,

it feels aligned to prioritize

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those 15 hours of work each week

because of what I want most.

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And my priority right now is making enough

to support our family during this unique

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season where with my husband's health.

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And so I've just kind of been

thinking about, you know, how do you,

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how do you find, how, how do you

determine if something is aligned or

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how do you determine if something is

unaligned, like it's not a good fit

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for you, or if it's just uncomfortable.

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And my first thought

is just the gut check.

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And depending on your religious beliefs,

you might call this your inner voice,

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the Holy Spirit, God, the Holy Ghost.

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But really just asking God or yourself,

is this just uncomfortable or is it

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actually not aligned for me right now?

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Some other questions that

can be helpful to consider if

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you're trying toter, determine.

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If it really is unaligned or if it's

just uncomfortable, what do I want?

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Not just now, but most?

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Is there a different way I could get

this same result that feels more aligned?

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What do I value?

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What are my priorities right now?

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Does this match that?

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And then I was starting to think about.

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You know, if you do feel like, okay,

this is aligned, but it still feels

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really uncomfortable, how do you move

forward and handle that discomfort?

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And I realized that I could do a whole

podcast on this topic specifically.

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And so for now, if you have something

that's coming to mind, whether it's trying

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to discern, if whether, you know, this

could be so many things, this could be.

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Like what you want from your business.

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You know, maybe you're trying to balance

business and caregiving, or you know,

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how much time you want to be working

on your business, or maybe you're

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making just choices about how you want

to be making money in your business.

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You know, like what kind

of offers you want to run.

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Or even something that's not

totally focused on your business.

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It could be.

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A relationship that you're working

through with someone or a boundary you're

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trying to hold or set, whatever it is.

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If you've decided, well, one, if

you're trying to decide if it feels

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unaligned or uncomfortable, I'm

happy to walk you through that.

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But also, if you have decided that it

feels aligned, but you're still trying

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to navigate the the discomfort that comes

with it, I would love to chat with you.

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Just send me a DM on

Instagram or send me an email.

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Instagram is the Alex Fails email

is alex@mindfulwithmedia.com

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and let's chat about it.

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That's all I have for

you today on this topic.

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So yeah, just, just be mindful of

are you avoiding things because you

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think they're unaligned or not right

for you, or are you avoiding them

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because they're a little uncomfortable?

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And that can, that can be challenging

as a human to do something

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when it feels uncomfortable.

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And we'll talk to you next week.

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About the Podcast

Mindful with Media
This is the podcast for entrepreneurial moms who want to grow a meaningful, profitable business without sacrificing their other priorities (like spending time with their kids or getting enough sleep).

Host Alex Fales—business coach, mindset mentor, and mom—shares honest conversations, simple strategies, and powerful mindset shifts to help you and make money doing work you love and grow as a person while you're at it.

Expect solo episodes, authentic chats, and real-life stories that help you blend business strategy with personal growth, so you can build a business that supports your life (not the other way around).

Because you don’t need more hustle.
You need clarity, confidence, and the courage to do business your way.